FWD Business

FRIENDSHIP, PASSION FOR FOOD AND STARTUPS

NOTHING MAKES YOU AS HAPPY AS SOME GREAT FOOD. HERE IS A GROUP OF YOUNGSTERS WHO SHARE THE SAME PASSION FOR FOOD. TASTYSPOTS.COM IS YOUR GUIDE TO GOOD FOOD.

No matter whom you are and what you do, we all love to eat. Some of you might be following a strict diet. It really doesn’t stop you from exploring new tastes, would it? There are even people who travel to eat. There is no country in the world which has such diversity in food like India. Any food lover would confess that it is very difficult to find a place that serves the best local and authentic dishes both deliciously and with consistent taste each time. There are lot of websites that gives names and addresses of many restaurants and dishes with mixed reviews and ratings. Nobody is really sure which one to trust. So it hardly helps. Tastyspots.com is the nswer to this problem. It is a social media initiative launched by few youngsters who wishes to develop it into a kind of “foodies’ Facebook.” Tastyspots tries to provide as much detail as possible about a foodspot and recommendations from real foodies.The journey started when a group of youngsters realized the need for a platform that guides foodies in making the right decisions. After an extensive research to identify an initial
set, a vibrant team of videographers, photographers, writers, foodies and the founders did a foodtrip to each of these spots to know more and experience the specialties. The team navigated the length and breadth of Kerala, travelling about 17,000 kilometers, visiting more than 300 foodspots,relishing over 3000 dishes and capturing more than 10,000 photos. The entire essence of the spot was captured through beautiful photographs, engaging videos and detailed write-ups, which was further condensed in a short and sweet form in TastySpots. After months of painstaking effort, the site has been launched helping the enthusiastic foodie in his search for good foodspots. Here is what one of tastyspot’sfounder Mr. Abdul Manaf had to say.

When did it all begin for tastyspots. com?

We started working on the idea from January 2014. I co-founded it with my five friends others Amarnath Sankar( Strategic Alliances), Chachu Jacob(Creatives),Shamal Chandran (Finance & HR), KM Mehboob (QA & User Relations) and Real Prad Technology.

What was the whole idea behind it?

The idea was to create an online platform that helps users to find the ‘best’ and ‘authentic’ food spots from a location with all possible details like the rating for food, service and  ambience, their specialty dishes, detailed write-ups, a short and beautiful videos, attractive and real images etc. In addition to that users can do their rating, write their review, and upload their photos also. All users can create their food profile and can maintain their food line with all foodie activities

What do the founders of tastyspots. com do other than this? Can you explain a bit of their role with in tastyspots.com?

All the founders are well experienced Entrepreneurs running companies in different sectors like IT, Social Media Marketing, Media Production etc. Tastyspots is a Next Big Think project from a dynamic team. It’s a project involving different kind of activities like web application development, mobile application development, content writing, videography, photography, video editing, music – BGM, travel, social media marketing etc. With the expertise of each co-founders in their specific area we build a ‘TastySpots Model’ of execution that can be
replicated anywhere in the world

What about the funding of your startup?

The project got funded at ideation level ( a year and a half ago) from an investor based in UAE. With that fund the project is running now, we are planning next Venture Capital
level funding within four to six months.

Who are your targeted audience?What is the reaction you get from them?

Our targeted users are all those searching for good food spots, possibly anyone using internet today. We are getting wonderful feedback rom our users, people are actively using the platform.

What more can we expect from you?

Currently, we only released the web version. We will release the mobile apps soon. We will be adding more than 350+ food spots from Kerala in future and are planning to start operation immediately in Karnataka, Tamilnadu and UAE

Text: Firdouz Hameed      Photos: Various Sources