Dasapushpam Baby oil from Nature’s Veda is on the top 10 most sold start-up product on Amazon and top 5 in the baby category
Words by: Sangheeta Bhattacharya Images from: Various sources
This non-tech start-up from Kochi, Kerala was one of the first 25 startups selected by Amazon Launchpad programme. Amazon Launchpad is a unique programme that showcases cutting-edge products from startups and reaches out to millions of Amazon customer. After one and a half years of its launch in the USA, the programme was launched in December 2016 in India to help startups launch, market, and distribute their products to Amazon customers not only in India but also around the world through a dedicated store.
The young & vibrant entrepreneur,VenkateshAnilkumar, Managing Director of Aarshaveda Wellness Pvt. Ltd. who came up withNature’s Veda, a brand for mother and baby products,talks about the extensive 5 months review with Amazon before the product could be launched. “The best part is that now we can sell globally, especially to the US, UK and Japan. As a non-tech start-up, the Launchpad gave us a good push with sales and visibility on the web,” says the ecstatic Venkatesh.