FWD Business

Time to make that ‘Essensual’ Cut

Trending now in Kochi: Toni & Guy

Words: Shalet James    Images: Toni & Guy 

One of the world’s leading hairdressing groups, Toni & Guy Essensuals is turning heads with their exemplary services in Kochi. Announced to be the Consumer Superbrand logo for 2017, Toni & Guy continues its saga of success with the loyalty and trust it has gained from the customers over the years. This grooming chain has also received the ‘Coolbrand’ status for the fifth time for 2016/2017. ‘Brand speaks volumes,’ this was what Dr. Ajith had to say when asked about why he chose to start Toni & Guy in Kochi. DrAjithSoman who runs Toni & Guy Essensuals in Kaloor, Kochi, did not have to think twice when he was offered to take the franchise. Since its inception on August 9th, 2016, Toni & Guy Essentials has been offering Kochites an incredible and indulgent salon experience. ”Consumers judge a brand on three key criteria: quality, reliability and distinction, we focus on these areas and never compromise with our international standards. We have over 19 employees, that includes top stylists, beauticians, hair stylists and spa experts, ” said Ajith Soman.

With its team of exceptionally skilled and experienced hairdressers, Ajith boasts of having employees trained from the Toni & Guy Hairdressing Academy in Singapore, Chennai and Mumbai. ”The staffs here gives a boost and reassure our customers that they get a top salon treatment here in their hometown,” adds Ajith. Within just 8 months, Toni & Guy Essensuals has managed to lure customers and make a fair profit. When asked about the secret behind their success, Ajith affirmingly said, ”The business venture will have a steady growth once we start focusing on the staff and clients.” Toni & Guy Essensuals also provide customers with gift vouchers and membership cards on hair styling and spa treatments available here. With an aim to offer whole new standards of hair treatment like never before, The team receives continuous training on the latest trends and techniques.

The well-maintained beauty hub in Kaloor is equipped and furnished to meet Toni & Guy’s international standards. Branded Label.m products used in styling and treatment is what makes Toni & Guy unique from their counterparts. “We will be soon opening our new branch in Kakkanad, Kochi, the construction works are going on. We are very excited to be able to bring Toni & Guy hairdressing experience to more parts of Kochi. Our ideas and trends are constantly evolving to suit the modern customer so to be able to bring international trends and standards to this lovely God’s own Country, “emphasised Ajith.

Toni & Guy

With more than 500 salons worldwide, this venture is the brainchild of Toni and Guy Mascolo, the co-founders for whom the brand was named, later joined by their younger brothers Bruno and Anthony. The style directors, senior stylists and colour technicians at Toni & Guy worldwide are bound to have a minimum of two months’ training at the Toni & Guy Academies in London or Singapore ensuring uncompromising quality in the services they deliver.